About Project

Pilvax Restaurant

I managed digital marketing for Pilvax Restaurant, combining PPC campaigns, social media management, creative TikTok videos and Wix website updates to drive restaurant visibility, customer engagement and table reservations.

50+

Table reservations

Generated over 50 table reservations through targeted PPC campaigns focused on attracting new restaurant guests.

200K+

Social media reach

Reached over 200,000 people through engaging social media content and targeted digital campaigns.

100K+

Video views

Generated over 100,000 video views with creative short-form content designed for TikTok and social media.

My approach

The Challange

Pilvax Restaurant needed to stand out in Budapest’s competitive dining scene, attract new guests and turn online interest into table reservations through a combination of paid advertising and engaging digital content.

Stand out in a crowded market

Build a distinctive online presence that captures attention and positions Pilvax as an attractive dining destination in Budapest.

Turn interest into reservations

Reach potential guests through targeted PPC campaigns and guide them from discovering the restaurant to booking a table.

Create content that connects

Develop engaging social media posts and short-form videos that showcase the restaurant’s atmosphere, food and unique character.

Stand out in a crowded market

Build a distinctive online presence that captures attention and positions Pilvax as an attractive dining destination in Budapest.

Turn interest into reservations

Reach potential guests through targeted PPC campaigns and guide them from discovering the restaurant to booking a table.

Create content that connects

Develop engaging social media posts and short-form videos that showcase the restaurant’s atmosphere, food and unique character.

Restaurant Digital Marketing

Restaurant Growth

Paid Media, Social Content & Reservations

My story

The Goal

The goal was to build a consistent digital marketing strategy that attracted new guests, increased table reservations and strengthened Pilvax Restaurant’s online presence.

Alongside targeted PPC campaigns and social media management, I collaborated with professional creative agencies to produce high-quality video content designed to maximize reach, engage new audiences and attract more guests.

The strategy combined paid advertising, creative content production and ongoing Wix website management to turn online visibility into measurable business results.

Ahmed Al-Hajjar

Marketing Manager

My contribution

What I brought to Pilvax

Combining performance marketing, creative content production and website management to increase visibility, engagement and table reservations.

Paid acquisition

Planned and managed Google and Meta Ads campaigns to reach potential guests, drive relevant website traffic and generate table reservations.

Social Media

Managed social media and partnered with creative agencies to produce high-quality videos that boosted reach and engagement.

Website & Performance

Managed and updated the restaurant’s Wix website, optimized digital campaigns and monitored performance to improve the guest journey from discovery to reservation.

Strategic pillars

The foundation for growth

Strategic pillars shaped the digital marketing strategy to increase restaurant visibility, attract new guests and drive table reservations.

0

1

Audience targeting

Reaching potential guests through targeted campaigns focused on relevant audiences and dining interests in Budapest.

0

1

Audience targeting

Reaching potential guests through targeted campaigns focused on relevant audiences and dining interests in Budapest.

0

2

Paid acquisition

Using Google and Meta Ads to attract new guests, drive qualified website traffic and encourage table reservations.

0

2

Paid acquisition

Using Google and Meta Ads to attract new guests, drive qualified website traffic and encourage table reservations.

0

3

Creative content

Partnering with creative agencies to produce high-quality videos and social media content that increased reach and engagement.

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3

Creative content

Partnering with creative agencies to produce high-quality videos and social media content that increased reach and engagement.

0

4

Website & optimization

Managing the Wix website and continuously optimizing digital campaigns to improve the guest journey and marketing performance.

0

4

Website & optimization

Managing the Wix website and continuously optimizing digital campaigns to improve the guest journey and marketing performance.

My approach

The Strategy

A performance-driven restaurant marketing strategy combining targeted advertising, creative video content and website optimization to attract new guests and increase table reservations.

Reach Potential Guests

Use Google and Meta Ads to reach relevant audiences in Budapest and drive qualified traffic to the restaurant’s website.

Build Engagement Through Content

Create engaging social media content and coordinate professional video production to increase reach and strengthen brand awareness.

Turn Interest into Reservations

Connect paid campaigns and social media activity with an optimized Wix website to encourage table bookings and improve the guest journey.

Reach Potential Guests

Use Google and Meta Ads to reach relevant audiences in Budapest and drive qualified traffic to the restaurant’s website.

Build Engagement Through Content

Create engaging social media content and coordinate professional video production to increase reach and strengthen brand awareness.

Turn Interest into Reservations

Connect paid campaigns and social media activity with an optimized Wix website to encourage table bookings and improve the guest journey.

Tools

Key tools behind the project

The core platforms used to manage paid acquisition, email automation and performance measurement throughout the campaign.

Paid acquisition

Google Ads, Meta Ads

Paid acquisition

Google Ads, Meta Ads

Email & automation

Mailchimp

Email & automation

Mailchimp

Analytics & tracking

GA4, Google Tag Manager

Analytics & tracking

GA4, Google Tag Manager

Google Ads

Paid search & acquisition

Google Ads

Paid search & acquisition

Meta Ads

Paid social & audience targeting

GA4

Analytics & performance measurement

Mailchimp

Email campaigns & automation

GTM

Tracking & event measurement

Meta Ads

Paid social & audience targeting

GA4

Analytics & performance measurement

Mailchimp

Email campaigns & automation

GTM

Tracking & event measurement

Generated

300+

Registrations

Implementation

The Execution

I turned the strategy into a connected event marketing campaign across paid acquisition, email communication and automation.

I managed Google and Meta campaigns to drive relevant traffic to the event website, continuously optimizing audiences, creatives and media performance throughout the campaign.

Alongside paid media, I built Mailchimp campaigns and automated journeys covering registration communication, event reminders and post-event follow-up, while GA4 and GTM provided the measurement layer behind the entire journey.

Ahmed Al-Hajjar

Marketing Manager

Project results

The Results

A connected event marketing campaign that combined paid acquisition, email automation and continuous optimization to support AI Forward from promotion to post-event engagement.

300+ registrations

Generated more than 300 event registrations through targeted digital acquisition and campaign activity.

10+ email campaigns

Delivered automated and campaign-based communication across registration, reminders and post-event follow-up.

10+ paid campaigns

Managed campaigns across Google and Meta throughout the event acquisition period.

300+ registrations

Generated more than 300 event registrations through targeted digital acquisition and campaign activity.

10+ email campaigns

Delivered automated and campaign-based communication across registration, reminders and post-event follow-up.

10+ paid campaigns

Managed campaigns across Google and Meta throughout the event acquisition period.

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Get in touch

View projects

PPC

Email marketing

Measurement

Available for new projects

Currently booking for August – September 2026

alhajjar.ahmed@gmail.com

Location

Hungary, Budapest

Responsive time

Within 24 hours